J BEVERLY HILLS Platinum nourishing
19000311409

Thick like rich cream and smooth as silk, this masque feels like wrapping your hair in a hug after days of heat styling or exposure to dry air. Packed with jojoba, coconut oil, and hydrolyzed keratin, it melts right in—softening brittle ends and recharging overworked strands without leaving anything heavy behind. The light, clean scent has a soft herbal touch that makes the whole experience feel like a quiet self-care moment, even if it's just five minutes before dinner.

Ideal for damaged, color-treated, or naturally dry hair, it shows love where your hair needs it most—think hydration without flatness, and shine that shows up even in low light. Whether your texture is fine and fragile or boldly thick and curly, this mask adapts like a true multitasker—smoothing frizz, restoring bounce, and giving you back that ‘just left the salon’ softness even on a Tuesday night.

product details
product type
hair masks
best for
for everyone
key features
moisturizing, nourishing
use for
hair
skin type
for all skin types
hair type
for all hair types
Apply a generous amount to clean, damp hair. Leave on for 5-10 minutes, then rinse thoroughly. Use once a week or as needed for deep conditioning.
Water, Cetearyl Alcohol, Behentrimonium Methosulfate, Glycerin, Cyclopentasiloxane, Dimethicone, Argania Spinosa (Argan) Kernel Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Hydrolyzed Silk, Panthenol (Pro-Vitamin B5), Aloe Barbadensis Leaf Juice, Camellia Sinensis (Green Tea) Leaf Extract, Citrus Aurantium Dulcis (Orange) Peel Extract, Citrus Medica Limonum (Lemon) Peel Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Fragrance, Phenoxyethanol, Ethylhexylglycerin .
J BEVERLY HILLS
United States of America
country of origin
United States of America