niacinamide

to hydrate, brighten, and improve elasticity

What is niacinamide? One of the most friendly active ingredients that plays nicely with everything else in your routine. It’s easy to combine with retinol, hyaluronic acid, ceramides, peptides, and more.

what does niacinamide do

It’s great for dealing with pigmentation, redness, fine lines, and uneven skin tone.

Let’s begin exploring this ingredient with the Beauty of Joseon niacinamide serum. This multitasking product with propolis and BHA calms the skin, targets enlarged pores, balances sebum levels, and smooths texture and fine lines.

how to use a niacinamide serum

We’re taking this Glow Serum Propolis + Niacinamide as our guide. It’s that simple:

  1. Dispense 2–3 drops into your palm.
  2. Gently apply to your face and neck, focusing on spots with irritation and areas that need extra hydration or brightness.
  3. Tap lightly with your fingertips until fully absorbed.

The result? Soothed, glassy-glowing skin.

niacinamide cream for your routine

If you already have a favorite serum with other active ingredients, you can add a cream to your routine. Apply it right after cleansing, lotions, a serum, or sheet masks to lock in their benefits.

Try the Anua niacinamide cream. It’s soft and plush with a pudding-gel texture, formulated with peach extract to deeply nourish, hydrate, and add radiance. Niacinamide here helps support the moisture barrier — on top of its usual benefits.

what else to try with niacinamide

Explore our handpicked products. There are not only serums and creams, but also masks and patches for targeted, quick results. They all work to strengthen the skin barrier, calm irritation, protect, and lock in moisture.

niacinamide to hydrate, brighten, and improve elasticity
Gold Apple
Gold Apple

to hydrate, brighten, and improve elasticity