- product type
- facial toner
- best for
- female
- key features
- anti-imperfections
- use for
- face
- skin type
- for problematic skin
YADAH is a South Korean cosmetics brand that offers hypoallergenic skin care and makeup products. The naturalness and safety of products at YADAH come first, so the soft but effective formulas are based on organic plant ingredients, traditional Korean herbs, plant roots, fruits, and essential oils.
The brand appeared in 2009, when its creator Kang Yun-Mi, together with a laboratory at Seoul University, developed a foam for sensitive skin, as well as an emulsion and toner. She was inspired by observing her own teenage daughter, who began to take care of her appearance and choose products for her skin.
The symbol of the brand is a witty and positive girl who takes care of herself wisely and often appears in the company of a funny friend - the alien Yom Yom. Behind the original and fun product designs is a serious approach to the selection of ingredients and the production of products that help leave skin well-groomed and clear.
Republic of Korea
