ALTEREGO ITALY Urban Proof
19760321347
Urban Proof Shampoo is a detoxifying and purifying charcoal shampoo, designed to counteract the effects of urban pollutants such as heavy metals and fine powders that come into contact with our hair every day, depositing on the fibre. It acts as a purifier, absorbing impurities, excess sebum and smog like a magnet. Hair and scalp are regenerated after the detoxifying treatment. All impurities are removed and the hair is light, shiny and clean for longer.
product details
product type
shampoo
best for
for everyone
key features
cleansing
use for
hair
skin type
for all skin types
hair type
for all hair types

1. Apply to a wet scalp and hair.
2. Massage and rinse.

Aqua, Sodium Lauroyl Methyl Isethionate, Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, Sodium Chloride, Acrylates Copolymer, Sodium Lauroyl Sarcosinate, Citric Acid, Parfum, Benzyl Alcohol, Sodium Hydroxide, Coco-Glucoside, Sodium Methyl Isethionate, PEG-120 Methyl Glucose Dioleate, Lauric Acid, Glyceryl Oleate, Guar Hydroxypropyltrimonium Chloride, Panthenol, Zinc Laurate, Trisodium Ethylenediamine Disuccinate, Sodium Laurate, Polyquaternium-10, Benzoic Acid, Sodium Benzoate, Charcoal Powder, Potassium Olivoyl PCA, Sodium Cocoyl Glycinate, Sodium Gluconate, Sorbic Acid
ALTEREGO ITALY
Italy

AlterEgo Italy is an eco-responsible brand of professional hair beauty products with a long tradition of quality.

Cosmetics created for women and men who care about their appearance as a manifestation of their individuality.

Products for demanding customers who pay attention to details.
Cosmetics are produced only in Italy according to European standards, from high quality raw materials.

The main values of the brand: naturalness, sustainable development, respect for nature and man.

In the portfolio:

  • products for private hairdressers and beauty salons.

  • cosmetics for hair care at home.

Dyes, lightening systems and technical services: TechnoFruit Color, Booster, My Color, Utilities, Fast Color 10, BlondEgo, CoactivatorCream.
Ecocosmetics for salon and home care EgoBond, Shewonder, Silk Oil, Urban Proof,
Color Care, Silver Maintain, Scalp Treatment, Anti-Red, Anti-Orange, Repair, Hydrate, Volume, Filler, Hasty Too, Plasmante, ShapEgo.

country of origin
Italy

57.00 AED
VAT included