Shiseido Cleansing Microfoam Cleansing Microfoam 180 ml
Shiseido
A lightweight cleansing microfoam that gently removes daily impurities, excess sebum and makeup without leaving skin feeling tight. The airy texture spreads over the face as a dense cloud of fine bubbles, helping minimise the need for rubbing and making everyday cleansing feel soft and comfortable.
The formula helps support the skin’s natural protective barrier and maintain moisture. Rice germ oil softens and conditions the skin, while witch hazel extract provides antioxidant benefits that help protect against environmental stressors.
After rinsing, skin feels clean, smooth and supple and looks fresh and radiant. Suitable for all skin types, the cleanser can be used morning and evening and may also be used to remove regular makeup.
- product type
- facial cleansing foam
- best for
- for everyone
- key features
- cleansing, makeup remover, moisturizing
- use for
- face
- skin type
- for all skin types
- application time
- any time
- main ingredient
- witch hazel, hyaluronic acid, serine
- volume
- 180 ml
One of the world's first cosmetics companies is Shiseido, founded in 1872. It was established by pharmacist Arinobu Fukuhara in Tokyo, based on a pharmacy. The foundational product was the skin-softening lotion Eudermine, manufactured in 1897. It served as the catalyst for the creation of an innovative Asian skincare line, and with an improved formula, it is still part of Shiseido's range today.
At that time, Asian women exclusively used white face powder. The company introduced innovative decorative cosmetics to them—a palette of 7 shades of powder that adjusted to the skin tone, and the first cream produced in Japan, Shiseido Cold Cream DeLuxe.
Today, the brand offers a multitude of comprehensive skincare lines on the cosmetics market. The main ones include Benefiance, WASO, Future Solution FX, and Essentials, which encompass products for young skin, anti-aging, environmentally friendly, sun protection, as well as premium care.
In 2018, the Shiseido Ginza Tokyo brand introduced the world to an updated makeup collection, consisting of 4 textures: gel, powder, ink, and shimmers.
For men, the brand has a separate, specialized skincare line called Shiseido Men, focused on the skin's needs during, before, and after shaving.
country of origin
Japan
